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Tuesday, September 9, 2014

Now is the Time! 50% Off Holiday Cards Now Available from Deluxe

The holidays are just around the corner and buying your holiday cards and gifts now will help you ease the stress of the season by being prepared!

Deluxe has some great offers right now (umm... like 50% off!) on some of their best selling holiday products. Choose from a wide assortment of cards - including photo cards, value cards, and more. There's something for every budget and style.

You can even beautifully integrate your company name or logo into a traditional card.

There are hundreds of new designs for the 2014 holiday season and at 50% off, you don't have to worry about getting the best price!




Tuesday, August 5, 2014

Increase Your ROI Online AND Help Local Charities!


Community Charity Alliance offers Ad Exchange Discount Program to Help Businesses and Charities

The CCA Ad Exchange gives companies access to the Real Time Bidding (RTB) ad platform to lower marketing costs and improve results dramatically. Companies desperately need more reliable on-line marketing solutions as the old ‘off-line’ advertising programs no longer provide the results they once did.

The RTB was established as a consortium of industry giants like Google, Yahoo, Microsoft (Bing), Facebook and others to provide automated access to giant companies (Fortune 500) for lowest-cost on-line advertising. The one shortcoming of the RTB has been huge cost for smaller companies to get access to the low-cost ad platform.

CCA has established the CCA Ad Exchange to bring significant ad discounts to the 20 million smaller companies … and has included  a strong charitable ‘twist’.

The goal is to save companies 30% or more on their on-line advertising while pre-setting a 10% donation to local community charities in the participating company’s name.

If you are a company that advertises on-line now … or are seriously considering setting up an on-line ad campaign, please contact me to find out more about the CCA Ad Exchange!

There are even more compelling reasons to choose an ad campaign using the RTB integrated ad platform offered by the CCA Ad Exchange.

The three major advantages are:

  1. Far better tracking. 
  2. Incredibly improved ad targeting.
  3. A new, revolutionary concept called ‘RETARGETING’.

Targeting is fairly simple to understand and anyone who has done Google Adwords or Facebook advertising, but the ad exchange makes it even easier to focus your ad campaign the way you want.

Retargeting is far more important and powerful.

Once an advertiser successfully gets a potential customer to visit their website, ad stats show that almost 98% of your visitors leave and never come back. This is NOT because a site or the message is poor, it is much more about typical life distractions and the fact that most buyers need a minimum or 6 to 8 ‘touches’ before they buy.



If you’d like to learn more about how I can help you get started with a focused ad campaign that can save you a minimum of 30% and design a powerful retargeting campaign that may increase your ROI (Return On Investment) by 300% or more please email me at teriacca@gmail.com or call me at (763) 377-3592.

Thursday, July 24, 2014

Who Get's Stuff Done?


Bitches get stuff done. A great quote by Tina Fey. This print can be ordered at moderngirlblitz.etsy.com.

Tuesday, July 15, 2014

Breaking Into the Boys' Club {Book Review}

Book Description:
Breaking into the Boys' Club is the ultimate guide to success for women in business. No matter what stage in your career or what job position you hold, this book offers you practical, relatable ways to evaluate your work style and workplace culture in order to better understand behavior that may be holding you back from advancing in your field.

Thursday, August 29, 2013

Getting Away When You're Self Employed

It's the dog days of summer and it seems everyone is off on vacation, but when you own a small business is it ever possible to "get away from it all?"

The reality is, you HAVE TO!

After all, isn't having more freedom & independence one of the reasons you went into business for yourself in the first place?

Thursday, July 25, 2013

What is NATIVE ADVERTISING?


Native advertising is online advertising where the advertiser tries to get attention by providing valuable content - sort of like an advertorial - but a bit more obviously an ad than most advertorials. This is advertising that fits within the framework of the site or service, rather than being off to the side, flashing away, hoping for attention. 

The advertiser's intent is to make the paid advertising useful information and make it more likely that users will click on it. If people find your content useful, they are more likely to share your content through social media.

The reasoning is simple: If the content is good, it doesn't matter if it’s a piece of editorial or a piece of advertising. People aren't opposed to advertising content if it’s clearly labeled and clearly good.

Monday, June 24, 2013